Client: WWT • Project: Scott 100 letters
The conservation charity The Wildfowl & Wetland Trust commissioned this film to promote its Scott 100 Letters campaign. On the 100th anniversary of Scotts tragic attempt to travel to the South Pole, this popular campaign draw attention to his legacy and future protection of Antarctica. It asked British school children to write a letter describing their their views about the environment with the winning letter being read out at the South Pole.
The campaign was promoted across many platforms including the BBC1 programme The One Show by David Attenborough. The promo features Scott's Grandson talking about his grandfather and the campaign.
Running time 02:19 mins
WWT Scott 100 Letters